Clik here to view.
Keeping It Professionally Real on Social Media
As a working professional, social media can present an internal challenge: we want to get out there and have fun and talk about our personal interests, but we also want to play it cool for that...
View ArticleClik here to view.
Agency Life 101: Annie Perkins, Vice President
From time to time, we like to open a window into what life is like here at SHIFT. We pride ourselves on our smart, dedicated culture. This week, we check in with Annie Perkins, a Vice President in our...
View ArticleClik here to view.
A Newbie’s Guide to Writing AdWords Ads
Google’s AdWords platform is becoming more and more popular with clients each day, whether it’s for digital advertising or syndicating media hits. The platform is relatively easy to use; the tricky...
View ArticleClik here to view.
Everything I Need to Know About PR I Learned at the Lilly Pulitzer Target Sale
A little over a month ago, I witnessed firsthand the madness of the much-publicized Lilly Pulitzer sale at my local Target store. The experience was a cookie-cutter lesson in the basics of PR. Let me...
View ArticleClik here to view.
A Community Manager’s Toolbox
Being a community manager may sound like a cool, trendy job filled with fun and creativity. And it is. But it’s also far from easy. Whether you’re managing a community of thousands or one of 100, you...
View ArticleClik here to view.
Do you need an SEO audit?
This introductory post marks the beginning of a series of posts that will walk through the process of an SEO audit. Today, we’re going to begin with the big, old question of whether or not your...
View ArticleClik here to view.
Conducting an SEO Audit Pt. 2: On-Site Components
In the first post of this series, we talked about the questions you should ask to figure out whether or not you need an SEO audit. If you walked through those and found yourself saying, “I sure do...
View ArticleClik here to view.
Agency Life 101: Julie Staadecker, Account Director
From time to time, we like to open a window into what life is like here at SHIFT. We pride ourselves on our smart, dedicated (and who can forget ballsy) culture. This week, we check in with Julie...
View ArticleClik here to view.
Conducting an SEO Audit Pt. 3: Search Components
This series walks through the components of an SEO audit. In the first post, we walked through the questions you should ask to find out whether or not you need an audit; in the second post, we covered...
View ArticleClik here to view.
Conducting an SEO Audit Pt. 4: Competitor Research
This series walks through the components of an SEO audit. In the first post, we walked through the questions you should ask to find out whether or not you need an audit; in the second post, we covered...
View Article
